(CRM – Customer Relationship Management)

“CRM” is a popular technology BUZZ WORD, yet its capabilities aren’t new at all. Simply put, a CRM is a database driven application used to track and compare information. Banks, insurance companies, financial institutions and retail chains have been using similar software for many years. The major difference a CRM can offer, stems from the popularity and ability of the internet.

Today, a CRM is accessible by a company’s employees anywhere internet access is available. Many companies utilize a CRM, complete with a Point of Sale (PoS) system, credit card processing, and other sales tools. Efficiency is increased because all information about each client, suggested add-on items based on purchase history, cross-referenced marketing promotions, and product availability are all visible to the user. Everything is available to the employee by keystroke on a laptop, pda or web-enabled cell phone.

Just about every industry needs a CRM. If employee sales, inventory management, product availability, web sites, emails or any other form of marketing directly affect your comany’s bottom line, your company needs a CRM, too! We can customize one specific to your industry, just about any situation and within a budget you can afford.

Once our CRM solution is in place, your customers will have access to On-Demand sales and transaction information, online purchasing and support, as well as dedicated account management by your staff. The efficiency of your sales staff will improve with the use of all the information which is now available at their fingertips. Most importantly, all this information is available to 24 hours a day, 7 days a week, 365 days a year, anywhere in the world you have internet access. This makes your company, “Open for Business” anytime, anywhere!

So, what does all this cost? You may be supprised. We know the economy is bad. The minimum wage continues to rise and the cost of  employee benifits does the same. This means your company is spending more, for less. You need a more efficient staff, higher average sale figures, increased market share, global availability and 24/7 access to off-set the increased cost of operation. So, if one of our CRM solutions could provide this ability to your company, what would it mean to your company’s bottom line?